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Web Analytics Courses, Certification & Training by Nulearn

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    Course Duration - 3.5 months | In today’s dynamic environment, consumers’ brand preferences are constantly changing. Therefore, it has become important to figure out the factors influencing consumers’ brand preferences. There could be many more similar complex situations requiring the basic understanding of marketing analytics. Therefore, this course intends to equip the participants with the advanced analytical tools and techniques enabling them to handle the complex marketing problems effectively and confidently. Major Learning objectives include | Appreciating the significance of advanced marketing analytical methods for a business enterprise | Developing the awareness of various marketing analytics tools, their advantages and limitations | Developing the cognitive ability to draw logical implications from the analysis and applying them in business decisions

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