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Naukri Learning > Sr. Content Writer & Strategist

Sr. Content Writer & Strategist Courses, Certification & Training

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Who is a Senior Content Writer & Strategist?



A senior content writer and strategist is responsible for developing a content strategy based on an organization’s business objectives and end users’ needs. These creative professionals oversee content requirements and create content strategy across a project life cycle. A senior content writer and strategist has the responsibility to represent a brand and drive communication in the most crisp and creative manner.
They drive content through –
• Website - articles, blogs
• Whitepapers
• Client case studies
• eNewsletters
• Events
• Industry blogs
• Industry updates
• Press releases
• Social media
• Videos

What is the role of a Senior Content Writer & Strategist?



Job responsibilities of a Senior Content Writer & Strategist include -
• To devise a strong content strategy, aligned to the brand
• To partner cross-functionally and come up with the content ensuring the best user experience
• To conduct market research and experiment with different content formats to come up with the most impactful content
• To ensure consistency in brand voice
• To find creative and innovative ways to improve community experience
• To work in collaboration with cross-functional teams within the organization, including Product, Design, Sales, Tech, and Marketing
• To understand the niche for company’s products and services
• To identify competitors and potential markets
• To develop and implement short and long-term content marketing strategies across different social platforms to create and improve brand awareness
• To submit regular and detailed reports of content driven data, customer experience, market trends
• To ensure compliance with the company’s laws, regulations and policies
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What skills are required to become a Senior Content Writer & Strategist?



To have a successful career as a Senior Content Writer & Strategist, you must possess the following skills:
• An impeccable command over written and spoken English
• Proven experience in strategizing content writing and marketing
• Professional maturity to work in a collaborative team setting as we all independently
• Ability to showcase ownership in projects
• Flexible and positive attitude
• Ability to find out creative ways to design content and promote it in content market spaces
• Evaluate the impact the content has on the business
• Good teamwork skills
• Leadership quality
• Problem solving capability
• Time management
• Strong attention to detail and analytical thinking
• Good organization and planning skills

How do I become a Senior Content Writer & Strategist?



Senior Content Writer & Strategists eligibility
Any graduate or postgraduate can work as a Senior Content Writer & Strategist. However, some organizations prefer candidates with a Bachelor’s degree in English, Advertising, Mass Communication or any related field. If you want to have an edge over other candidates, it is advised to take up an advanced degree in content writing/marketing or a Master's degree in the related field.

Which best Senior Content Writer & Strategist courses shall I take up?



Naukri Learning offers advanced Senior Content Writer & Strategist courses, which include –
• Advanced Social Media and Content Marketing Combo
• Advanced Content Marketing Certification Training
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  1. Certified Search Engine Optimization Master Online Course
    343 Students

    Search engine optimization (SEO) is the process of improving the visibility of a website or webpage in a search engine’s organic results page. With most of the businesses going online, SEO professionals are in great demand in the industry. | This Certified Search Engine Optimization Master Online Course provides the candidates with an in-depth knowledge and advanced skills to improve the rankings of a website or webpage in the search engine | With quality online learning modules, the course has been designed by professionals with years of experience in the industry | The course covers various topics like on-page optimisation, off-page optimisation and search engine algorithms | Candidates who complete the course are offered a certification, which is globally accepted

    5 HoursOnline self studyExpert
    $ 283 Take this Course

    Digital , Digital Marketing , Marketing

    Locations: Noida , Delhi , Gurgaon , Chandigarh , Bangalore , Hyderabad , Chennai , Ernakulam

    Course Selling Partner
  2. Certified Search Engine Optimization Masters Course
    889 Students

    Certified Search Engine Optimization Course (CSEOM) is a great platform for the participants who wish to develop an expertise and masters in Search Engine Optimization. This course allows participants to excel their skills in one of most evolving domains of Digital Marketing, viz. Search Engine Optimization.

    Online ClassroomExpert
    $ 205 Take this Course

    Digital , Digital Marketing , Marketing , Advertising , Sales , , Content Writing

    Brochure Course Selling Partner
  3. Advanced Search Engine Optimization Certification Training
    315 Students

    Search Engine Optimization is a technique which helps increasing the visibility, rankings and relevance of the websites in search engine results. Simplilearn SEO training enable participants to improve the visibility of the websites and escalate traffic with the proper usage of the relevant keywords. It also keep participants up-to-date with the best practices for success with SEO

    25 hoursOnline self studyBeginner
    $ 246 Take this Course

    Marketing , Web Analytics , Online marketing , Manage , Operations

    Locations: Noida , Delhi , Gurgaon , Chandigarh , Bangalore , Hyderabad , Chennai , Ernakulam

    Course Selling Partner
  4. Certified Search Engine Marketing Masters Course
    787 Students

    Certified Search Engine Marketing Masters Course (CSEMM) is a great platform for the participants who wish to develop an expertise and masters in Search Engine Marketing. This course allows participants to excel their skills in one of most evolving domains of Digital Marketing, viz. Search Engine Marketing (SEM).

    Online ClassroomExpert
    $ 205 Take this Course

    Digital , Digital Marketing , Marketing , Advertising , Sales , Campaign Management ,

    Brochure Course Selling Partner
  5. Certified News Editor Government Certification

    News Editor Certification evaluates the applicant according to the need for news writing and editing. It checks the applicants on various areas like news sources, prioritization, documentaries, sports writing, legality, interview, news sources, objectivity and writing for TV or radio. It is designed for all those who want to make a career in their desired areas. And, it is perfect for those who are already working and want to take this certification to advance their career. News editor is one of those people who plan a daily newspaper and responsible for steady for up-to- the minute news into the office.

    100 HoursOffline self studyIntermediate
    $ 121 Take this Course

    News Writing

    Course Selling Partner
  6. Vskills Certified Technical Writer Government Certification

    Technical writing is the field of writing that is associated with producing technical documents that helps people to understand or use a technical event, product or service. This Technical Writer Certification course is designed to provide necessary skills required for the candidates to document scientific and technical events, write product manuals or documents regarding services provided as per a company’s requirements. Awarding a government certification, this Vskills Certified Technical Writer Course assesses the candidates on all areas of technical writing.

    100 hoursOnline self studyBeginner
    $ 121 Take this Course

    Photography

    Locations: Noida , Delhi , Gurgaon , Chandigarh , Bangalore , Hyderabad , Chennai , Ernakulam

    Course Selling Partner
  7. Vskills Certified Business Writing Professional Government Certification

    Business writing skills can aid you win million dollar control, increase in business leads and solve a dispute. Vskills business certification evaluates the applicant writing expertise in array of business writing like oral, communication basics and non verbal communication in scores of parts like series, coherence , graphics and various sorts of e-mail, agenda, proposal and e-mail. It not only renders in any job prospects but tender an opportunity to get certified on one of the most famous courses in the industry.

    100 hoursOffline self studyIntermediate
    $ 121 Take this Course

    Content Writing , Effective Communication

    Course Selling Partner
  8. Vskills Certified Content Writer Government Certification

    Content Writing is a broad term and there are different types of content writers according to the business requirements; e.g. SEO writing, blog writing, product descriptions, etc. Vskills Certified Content Writer course assesses the candidate for a company’s content writing needs. This government-certified course provides a comprehensive knowledge about content writing, testing candidates on various areas like annotations, grammar, style and techniques of writing.

    100 hoursOffline self studyBeginner
    $ 121 Take this Course

    Content Writing

    Course Selling Partner
  9. Certified News Editor

    Assessing the aspirants according to the organization looking for news writing and editing, Certified News Writer Government Certification includes news sources, structure, objectivity, documentaries, sports writing, interview, internet, legality, prioritization and writing or radio and TV. Whether you are looking a promotion, scouting a position outside the company or just doing professional development opportunities to tackle complex responsibilities while planning for future challenges, this certification can help you build credibility in this field.

    100 hoursOffline self studyBeginner
    $ 121 Take this Course

    News Writing

    Course Selling Partner

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