|Course or Certification Name||Category||Location||Mode of learning|
|Post Graduate Program in Securities Markets||MBA Full-time||Classroom|
|Vskills Certified Consumer Behavior Analyst Government Certification||Marketing Research||Offline self study|
|Coursera Digital Marketing Specialization Program||Noida , Delhi , Gurgaon , Chandigarh , Bangalore , Hyderabad , Chennai , Ernakulam||Online Classroom|
|Big Data Marketing Perspective||Digital Marketing||Online self study|
|Certified Market Research Analyst Government Certification||Marketing Research||Offline self study|
|Vskills Certified Services Marketing Manager Government Certification||Services Marketing||Offline self study|
|Vskills Certified Financial Services Marketing Professional Government Certification||Credit & Financial Risk||Offline self study|
|Certified Inbound Marketing Masters Course||Inbound Marketing||Noida , Delhi , Gurgaon , Chandigarh , Bangalore , Hyderabad , Chennai , Ernakulam||Online Classroom|
|Advanced Pay Per Click (PPC) Certification Training||PPC & SEM||Online self study|
|Executive Post graduate Certificate in Marketing Management||Executive MBA||Classroom|
|PGDM IN MARKETING MANAGEMENT||Executive MBA||Classroom|
|Marketing Essentials||Marketing Planning||Online self study|
|Competitive Marketing Strategies||Marketing Planning||Online self study|
|Vskills Certified Marketing Manager Government Certification||Marketing Planning||Offline self study|
|Social Change: How Can Marketing Help?||Social media marketing||Online self study|
The Post Graduate Programme in Securities Markets (PGPSM) prepares next generation securities markets professionals with holistic understanding of the markets and essential skills-sets to become Fund Managers, Financial Advisors, Investment Bankers, Analysts, Dealers, Institutional Sales Persons, Product Designers, Operations Managers, Risk Management Officers and Compliance Officers in the securities markets. | This one-year full-time post graduate programme is a unique opportunity for career aspirants in the securities markets to obtain in-depth understanding, both theoretical and practical, from an institute established by the securities markets regulator. The programme is residential to support the academic rigor and encourage peer learning through a myriad of group activities. On completion of PGPSM, the participants would have developed capability to design solutions that meet specific requirements in the securities markets.
Consumer Behaviour Analysts are experts in understanding the market and use different concepts to determine the needs and desires of customers. Vskills offers a Certified Consumer Behaviour course that is specifically designed to provide candidates the necessary training to analyse the behaviour of the consumers for marketing, sales or advertising purpose of a company’s products or services. This is a government certification course and covers topics like consumer behaviour basics, market segmentation, online consumer behaviour, and other related areas.
Digital Marketing Certification from Manipal University & Coursera. Course Content by University of Illinois, Urbana-Champaign. This course will provide you understanding of the new digital marketing landscape, learn concepts and tools to help you market your products and services online. | Building foundations in Digital Analytics and demystifying the use of data in marketing with actionable visualization | Creating integrated marketing campaigns covering both traditional and digital channels. | Working on a real business problem and developing channel strategy to increase sales
Big data dramatically impacts all aspects of business culture. Companies need to evolve from their traditional methods and practices to be able to use big data to improve their organization. In this course we will examine the impacts of big data from the marketing perspective. we will look at how the mobile effect has changed marketing, how purchasing habits have changed and what impact datafying consumer behavior has done.
Market Research Analysts are hired by organisations to gather and analyse data on customers or users so that they can understand the potential of the market for a certain product or service. This Vskills Market Research Analyst course assesses a candidate’s market research and analysis skills as per the requirements of an organisation. Offering a government certification, the course covers everything from the basics of market research to advanced data analysis; giving the candidate an edge in the competitive industry.
Vskills Certified Services Marketing Government Certification is designed for professionals to be the mark of distinction for all those who show dedication to the marketing profession. It evaluates the candidate as per the organization need for marketing of their service all over the world. This program designation is validation that an individual in this domain has successfully gained competency in the skills and knowledge required to carry out marketing in today’s market.
Earning financial services marketing professional lets you have formally acknowledged level of expertise and competencies in your area. It evaluates the applicant as per the need of the organization for marketing of financial services. The certification tests the applicants on a wide array of areas like service delivery process, implementing service marketing and financial management models and analysis that encompass the service quality, customer behavior, marketing and productivity.
Certified Inbound Marketing Master Course (CIMM) is a great platform for the participants who wish to develop an expertise and masters in Inbound Marketing. This course allows participants to excel their skills in one of most evolving domains of Digital Marketing, viz. Inbound Marketing.
The course comprises training professionals on online marketing discipline of PPC and Paid Search. As a model of online marketing, Pay Per Click is utilized on websites, where advertisers pay their hosts only when their ad is clicked. Furthermore, it optimizes ad spends and maximizes Click through rate (CTR) & conversion. Course package encompasses nine sections, focusing on initial comprehensive campaign setup, campaign economics, landing pages, managing campaigns, and advanced PPC concepts.
Executive Post graduate Certificate in Marketing Management (EPGCMM) is a management programme by Indian Institute of Management Kozhikode. It’s a 1-year programme aiming at providing specialized learning in the specific business functions of marketing. The course is delivered through technology enabled interactive learning platform and the participants will learn basic, advanced and integrative courses in Marketing Management. | The course covers 225 hours of learning, which includes 189 hours of Interactive Learning (IL) and 36 hours of classroom learning within IIM-K campus. | Programme Deliverables | Enhance your marketing competencies for effective and creative interventions | Learn both classical and contemporary marketing decision frameworks | Better analytical and decision making skills
Post Graduate Diploma in Management – Marketing Management by MIT School of Distance Education is a specialized programme. The course covers various aspects of marketing management, including product development, design and management, brand management, marketing, and customer and business relationships, among others. The participants will also learn the essential concepts of digital marketing on various online channels. | Programme Deliverables | Reach out to the right audience through right medium at the right time | Learn different business domains such as business development and lead generation
Marketing is a form of communication between the customers and organisations with goal of selling, promoting or advertising. In this age of digital marketing has become a very competitive activity of any business and also an important one to understand the behaviour of the customers in the market. This Marketing Essentials course has been developed by expert professionals to impart the fundamental ideas and knowledge on the critical marketing skills. Providing career boost to professionals and fresh graduates, the course offers high quality modules on topics like customer engagement, engaging customer interests and brand promotion. In addition, it will help candidates to develop effective marketing strategy.
Competitive marketing strategies are based on in-depth examinations of your business competition and the markets available to you. Senior business planning executives and marketing managers need to be able to systematically analyze their own and other companies’ competitive positions in order to be successful in an increasingly global and highly competitive marketplace. In order to perform strategic planning for your organization’s future, it is imperative to know who the competition is and exactly what you are up against to ensure that your market share is sufficient for your organization’s future success. This requires an objective assessment of your own strengths and weaknesses as well as those of your direct competitors in order to identify the most profitable niche for your products and services. Specific marketing initiatives can then be developed that capitalize on your organization’s advantage over your direct competitors and minimizes potential weaknesses and gaps in your marketing efforts. This learning path includes courses that cover how to conduct an internal analysis, how to analyze competitors effectively, and how to select and implement competitive marketing strategies.
Marketing Managers are associated with the marketing of a business or a product, which will result in the increased sales and additional profits of the organisation. | This Vskills Certified Manager Government Certification introduces the candidates to the fundamentals of marketing management and skills associated with understanding the market | The course has high quality online content and study materials are also couriered to candidates | It covers various topics like marketing strategies, plans and techniques, analysing consumers and business, identifying market segments, and developing the brand(s) or delivering the values associated with the brand(s) | A government certification, which is valued across the industry, is provided
Marketing is often used to influence consumer behaviour, but it can also be used to promote social good. On this course, you’ll learn how social marketing can deliver change in your local community. You’ll find out how marketing can tackle social problems, improve healthcare and protect the environment.You’ll understand how to use social marketing to encourage change and alter behaviour.By the end of this course, you’ll know how to develop a social marketing program you can put into practice.