scorecardresearch Program in Strategic Media & Entertainment Management - PSMEM Course
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Program in Strategic Media & Entertainment Management - PSMEM

Program in Strategic Media & Entertainment Management - PSMEM

Course Duration 335 Days

Mode of learning: Classroom

Hurry! Limited Seats Available

Course Highlights

  • 25 Modules & Sub-modules

  • Intensive 11 months certificate program

  • Placement Assistance & Media Industry Alliances

Course Overview

What is this course about
  • The Times of India Group in association with SPJIMR, a top-10 ranked Indian B-School, present the next big thing in media and entertainment management studies. Designed by Industry veterans and seasoned academicians and guided by high profile advisory and academic councils, the curriculum is a judicious mix of media and entertainment topics and management components. The program coverage include inter alia, the business drivers of music, film, print and digital media, and entertainment formats. With this course you will gain proficiency with the business dynamics of various arms of the Industry, including the old and emerging business models in Media and Entertainment industry. Be well equipped with the opportunities and challenges of digital media. You will get working knowledge of operating models and structures, market dynamics and consumer insights. Operational knowledge of various management functions that aid in the successful functioning of any Media and Entertainment firm. This is a learn-while-you-earn program that helps working professionals get not only a good grounding of the fundamentals of management but also gain insights that can help build a rewarding career in Media & Entertainment

What are the course deliverables ?
  • 11 month certificate program on Managing Media & Entertainment Organizations

  • Corporate alliances and placement support

  • Placement assistance by successful industry experts

  • Two campus immersions + Creativity workshops from corporate leaders and industry experts

  • 2 workshops and 1 career oriented project in the program

  • Orientation weeks at SPJIMR during the program

  • Creative workshops from industry experts

  • Use of Live Virtual Interactive Platform in Delhi, Mumbai and Bengaluru

  • Lectures delivered by experienced & decorated faculty along with orientation sessions within the industry

  • Evaluation of entrepreneurial project by industry experts and potential investors

Who should do this course ?
  • Minumum 3 years’ of managerial/entrepreneurial /professional experience after graduation as on program commencement date

  • Bachelor’s Degree or its equivalent in any discipline with minimum of 50% aggregate

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