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PGCM-Digital Marketing & Strategy

PGCM-Digital Marketing & Strategy

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Course Highlights

  • 12 Modules & Sub-modules

  • 160 Hours of Instructor-led sessions

  • Industry accepted program approved by Ministry of HRD

  • 1 year program approved by AICTE

  • Live projects and assignment

  • Placement And Training Support

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Earn 18%
Higher Salary

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7 Day Exchange Policy

Duration: 365 Days

Mode of learning: Online Classroom

Course Overview

Who should do this course ?
  • Live projects and assignment

  • Develop ability to design tools to enhance consumer online experiences.

  • Ability to evaluate internet-marketing metrics and identify KPI

  • Placement And Training Support

  • Develop capability to intergrade the digital marketing and traditional marketing efforts.

  • About 40% of training time is dedicated to hands-on exercises build and practice the fundamentals.

  • Face to face/ online session by experts from industry and academia

What are the course deliverables ?
  • Marketing, sales or advertising & brand executive, who want to reskill themselves with digital marketing.

  • MBA graduates, who want to capitalize on digital marketing opportunities.

  • Entrepreneurs, business owners, startup, who want to leverage social and online media for awareness, lead generation and branding.

  • Companies / professionals targeting to B2B and B2C, and want to revisit and realign the marketing strategy in digital technology era.

  • Graduate in any discipline

More about this course
  • The digital technology and internet has emerged as a platform to facilitate global businesses and communication. The exponential growth of digital /online marketing has transformed the way customers seek information about the product or buy the product. The companies too have reacted by created new value chain at each level.

  • Virtually, every organization today is using some or the other digital/online marketing tools. Leveraging the digital marketing tools, digital channel and technology to achieve the competitive advantage, and building market lead processes, customer relationship and innovations is the main objective of the digital marketing strategy program.

  • The program is intended for sales & marketing and IT professionals, who want to take, advantage of digital marketing tools and techniques to upscale their career and achieve better revenues for the organization and create business values.

I am Interested


Average Rating


Based on 1 Ratings

Sambit Rout

Wonderful Learning Experience

Its Buildes my career and develop my skills . With this course I look forward to get a new job . And its improved my communication skills
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