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PG Diploma in Customer Relationship Management (PGDCRM)

PG Diploma in Customer Relationship Management (PGDCRM)

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Course Highlights

  • 16 Modules & Sub-modules

  • Dedicated Corporate Cell for Assistance, Customized Fast Track executive program

  • Interactive E-Learning comprising of case studies act as a supplementary learning model.

Duration: 545 Days

Mode of learning: Classroom

Course Overview

What is this course about
  • The Post Graduate Diploma in Customer Relationship Management program aims to address the growth in service industry and the need for leadership skills in services marketing and managing the customer supplier relationship. The program curriculum is designed to equip students with knowledge and skills related to services marketing, customer service, customer retention / relationship management, call centre management, account management, service design and service quality management. Emphasis is laid on customer satisfaction and loyalty, data management, sales force automation and the current and future status of CRM.

What are the course deliverables ?
  • Career Opportunities as :Manager-Client Servicing, Customer Relationship Manager, CRM Specialist, Relationship Manager, Product Manager, etc

  • Online classroom environment- students are able to attend a live online classroom and interact with expert faculty via the internet

  • Comprehensive Self learning material is specially prepared for every course by our in-house Academics Department, with the distance learning methodology in mind

  • Online chat sessions are organized every week to help participants clear doubts immediately and participate in stimulating discussions with the subject tutors

  • Interactive E-Learning comprising of case studies and scenarios are developed in-house and act as a supplementary learning model.

Eligibility
  • Bachelor degree holder / Graduate in any discipline from a recognised University.

  • International / SAARC Graduate from a recognised / accredited University /Institution.

  • Students who have appeared for final year of examination of their bachelor's degree program and are awaiting results can also apply, subject to successfully completing their bachelor's degree program / graduation within the time period specified by SCDL.

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