|Course or Certification Name||Category||Location||Mode of learning|
|Certified Search Engine Marketing Masters Course||SEO Marketing||Online Classroom|
|Big Data Marketing Perspective||Digital Marketing||24/7 Anywhere||Online self study|
|Advanced Social Media and Content Marketing Combo||Social media marketing||24/7 Anywhere||Online self study|
|YouTube and Video Marketing||Social media marketing||24/7 Anywhere||Online self study|
|PG Certificate in Digital Marketing and Social Media Analytics||Social media marketing||Classroom|
|Digital Marketing Professional Certificate||24/7 Anywhere||Online self study|
|Digital Marketing SEO SMM and Google Combo||24/7 Anywhere||Online self study|
|PG Certificate Program in Digital Marketing||Online Classroom|
|Executive Program in Strategic Digital Marketing||Online Classroom|
|IIM Calcutta - Advanced Program for Marketing professionals (APMP) Batch - 08||Marketing Planning||Classroom|
|Certified Email Marketing Masters Course||Email marketing||Online Classroom|
|Advanced Email Marketing Course||Email marketing||24/7 Anywhere||Online self study|
|Post Graduate Program in Digital Media Marketing||Executive MBA||Classroom|
|Marketing Plan & Strategy: ZERO to HERO Overnight||24/7 Anywhere||Online self study|
|Certified Social Media Marketing Master - Online||Social media marketing||24/7 Anywhere||Online self study|
Certified Search Engine Marketing Masters Course (CSEMM) is a great platform for the participants who wish to develop an expertise and masters in Search Engine Marketing. This course allows participants to excel their skills in one of most evolving domains of Digital Marketing, viz. Search Engine Marketing (SEM).
Big data dramatically impacts all aspects of business culture. Companies need to evolve from their traditional methods and practices to be able to use big data to improve their organization. In this course we will examine the impacts of big data from the marketing perspective. we will look at how the mobile effect has changed marketing, how purchasing habits have changed and what impact datafying consumer behavior has done.
This certification is aimed at training applicants in the field of social media, amplifying the message, retaining the audience and building authority. Applicants will also be trained on the latest techniques helping to increase expertise in enticing traffic to the websites and protecting the brand reputation. This course also helps candidates learn scores of aspects of executing and planning content marketing strategies with huge impact. One will learn best practices across media types encompassing images, social media etc. It is one of the interesting and compelling courses that will help advance career.
YouTube and Video Marketing is an in demand skill for marketers, as its efficient use can drive website traffic and improve conversion rates, brand awareness, and revenue generation.
The Post Graduate Certificate in Digital Marketing is a career centric course launched by the institute which will prepare students to work in the ever-growing domain | The focus of the course will be to give emphasise on areas like Search Engine Marketing (SEM, PPC) ,Website Planning & Creation, Content Marketing, Email Marketing, Online Advertising, Social Media Marketing
The Professional Program in Digital Marketing from Wharton makes you more marketable and puts your career in high gear. Learn the most in-demand key marketing skills: omni-channel marketing, marketing analytics, social media strategy and analysis, and data-driven customer-centric approaches to customer retention | Designed by world-renowned marketing professors at the Wharton School, home of one of the top marketing programs in the country, the Professional Certificate in Digital Marketing from Wharton helps you develop the digital marketing skills you need to take advantage of the explosive growth in the marketing industry. Today’s marketers face a “digital skills gap,” and when you earn a Professional Certificate in Digital Marketing from the Wharton School, you’ll be able to help fill it.
It is an all-in-course designed to give a 360 degree overview of Fundamentals in Google Analytics, Introduction to Search Engine Optimization and Digital marketing through social Media. It provides a consolidation of basic principles of Google Analytics and how it can be used to make solid data driven decision making in Digital Marketing. The course also talks about various aspects of how to add value to your brand through Social Media and techniques to leverage it, a descriptive training on advertising via Facebook, Twitter, LinkedIn, Instagram, Pinterest, Snapchat. It covers SEO Audit, On Page Optimization using WordPress, Google Analytics and Google Webmaster.
Program is prepared by digital marketing experts who are consulting and training with big brands like Google as well as midsize and start-up companies across various industries | The program provides for high quality, interactivity among learners, and most importantly flexibility to the working learner to undergo the program as per his comfort and convenience.
This program has been designed in collaboration with world renowned faculty and industry experts for professionalss who want to master digital marketing techniques. This program best fits your requirements if you are amongst one of the below profiles | MARKETING PROFESSIONALS who want to develop deep understanding of digital marketing, integrate traditional and digital media and get best results for their digital campaigns | SENIOR MANAGEMENT LEADERS who understand that digital marketing know-how would be critical in making strategies for businesses and companies to succeed | ENTREPRENEURS who plan to increase their customer outreach via digital medium in a cost-effective, time proven and scalable manner
To impart in-depth knowledge of sales and marketing theories and practices| To develop competence for effective market planning and execution | Inculcate the habit of finding ways and means of building effective response | To groom for bigger responsibilities in sales and marketing functions | Prepare for challenges faced by the interrelationship of various market mix elements | To elucidate in detail, the organizational context of marketing decision making
Certified Email Marketing Masters Course (CEMM) helps in developing an understanding for the participants that how email marketing can help in reaching and engaging with the prospective clients of any company. It provides a complete insight of email marketing to the participants.
Email Marketing is a prominent part of online marketing and most organisations use this technique to leverage their marketing campaign strategies. Email marketing will always remain as one of the popular mediums of communication between brands and customers. | This Advanced Email Marketing course has been designed by the expert professionals in the industry and offers a comprehensive learning experience to the candidates | It has quality online learning modules and easy-to-learn study materials | This course will impart the necessary skills and knowledge that will give the learners ability to track and monitor massive influx of emails, and can plan conceptualize and implement the latest marketing strategies into emails | Professionals can gain the requisite skills to be an expert and business owners can increase their customer base with the help of this course
Marketing Plan & Strategy is a structured and professional programme designed to meet extremely dynamic requirements of the marketing industry. The course covers Marketing Planning and Content Strategy and teaches the ways to implement it in various marketing ventures. Marketing Plan & Strategy helps to create usable content and publish it on the most valuable platforms. Furthermore, this course aims towards churning out the best methodologies to track the traffic and drive visitors to the website. It is designed to give you the basic knowledge of content marketing strategies and implement them to have success from the very first day of its implementation. | The topics include Email Mastery, Value Ladder Breakdown, Creating Content and Content Marketing Secrets. The mode of learning is online self-study.
Social media marketing is the use of social media platforms and websites to promote a product or service. With the exponential growth of users present in some of the prominent social media platforms, it has become one of the important areas of marketing for businesses. | This Certified Social Media Marketing Master – Online course has been developed by some of the experts in the industry to provide students with an advanced understanding of marketing through social | The course offers high-quality online content and help professionals to boost their career | It covers a wide range of topics, including increasing web traffic and brand reputation management | The candidates are awarded a course-completion certification