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Marketing & Design Courses, Certification & Training

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  1. IIM Calcutta Executive Program in Digital and Social Media Marketing Strategy (EPDSMMS)

    The Executive Program in Digital and Social Media Marketing Strategy (EPDSMMS) has been designed to provide a solid foundation for marketers who want to specialize in the digital and social media marketing. | This certificate program from IIM Calcutta will hone your traditional marketing skills followed by deep dive into digital and social media marketing.

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  2. IIM Calcutta - Advanced Program for Marketing professionals (APMP) Batch - 08

    To impart in-depth knowledge of sales and marketing theories and practices| To develop competence for effective market planning and execution | Inculcate the habit of finding ways and means of building effective response | To groom for bigger responsibilities in sales and marketing functions | Prepare for challenges faced by the interrelationship of various market mix elements | To elucidate in detail, the organizational context of marketing decision making

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  3. NMIMS - PG Diploma in Marketing Management

    One of the biggest challenges being faced by marketing managers around the globe today, is establishing a marketing plan that is cost conservative and also delivers optimum results. This is where the Postgraduate Diploma Program in Marketing Management gives your career an edge | One of our most sought after distance learning PG programs, this two year program delivers a sound understanding of the principles of marketing ready to be practically applied in the corporate world. The progressive curriculum, constantly updated to keep in tandem with today’s times, explores contemporary marketing techniques and offers an understanding of marketing at a domestic and global level | Over a period of two years of distance learning with lectures on the weekends, young professionals like you will explore the exciting field of marketing and its related fields of advertising, public relations, media management and the most critical vertical of them all – sales | This Post Graduate Diploma program will help you master the art and science of identifying the target market and crafting communication that talks to them in their language

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  4. Diploma in Internet Marketing

    The Diploma in Internet Marketing is designed to provide you with the necessary education, training and mentoring to help you join the Internet revolution not only as a user but also as a career-oriented decision-maker. The Diploma in Internet Marketing is a comprehensive 40-hour course which covers all aspects of Internet and digital marketing. No prior background in marketing, engineering, science or mathematics is required to become an Internet marketing professional. You can become an Internet marketing expert even if you are a commerce or humanities student. What is required is good knowledge of the Internet landscape, willingness to work hard and learn, an a serious commitment to your career. We will help you achieve these objectives through this course. Comprehensive course syllabus covering all aspects of Internet marketing including social media marketing, Google marketing and search engine optimization, Hands-on live classroom training on your campus conducted by highly qualified and experienced instructors, Real projects from companies through project assignments and conveniently structured so that you can take the course along with your present degree simultaneously on your very own college campus.

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  5. Program in Strategic Media & Entertainment Management - PSMEM

    The Times of India Group in association with SPJIMR, a top-10 ranked Indian B-School, present the next big thing in media and entertainment management studies. Designed by Industry veterans and seasoned academicians and guided by high profile advisory and academic councils, the curriculum is a judicious mix of media and entertainment topics and management components. The program coverage include inter alia, the business drivers of music, film, print and digital media, and entertainment formats. With this course you will gain proficiency with the business dynamics of various arms of the Industry, including the old and emerging business models in Media and Entertainment industry. Be well equipped with the opportunities and challenges of digital media. You will get working knowledge of operating models and structures, market dynamics and consumer insights. Operational knowledge of various management functions that aid in the successful functioning of any Media and Entertainment firm. This is a learn-while-you-earn program that helps working professionals get not only a good grounding of the fundamentals of management but also gain insights that can help build a rewarding career in Media & Entertainment

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  6. Executive Program in Digital Marketing - Batch 03

    This course is designed to get the student to think like a digital marketing professional, establish habits for keeping up to date on emerging digital technologies relevant to business and to marketing, rise to the challenge of developing strategy to guide tactics and identify data sources that allow you to define and track performance indicators for your digital marketing activities, Learn the dynamics & latest trends in digital marketing, Learn to develop a comprehensive digital marketing strategy & its application, Learn through doing how to use new media such as mobile, search and social networking, Learn the measurement techniques used in evaluating digital marketing efforts, Learn & understand the ethical and legislation impact on digital marketing, Industry-relevant hands-on assignments and exercises

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  8. IIM Lucknow Executive Management Program in Sales & Marketing, Batch - 06

    This program is designed to build understanding about consumer insights in Indian context. Focus on recruiting, managing and leading sales teams. Focus on selection, evaluation and management of conflicts in distribution channels. | Highlight contemporary issues in marketing like retail management, digital marketing, CRM, and services marketing

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