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Marketing Applications of Machine Learning and Artificial Intelligence

Marketing Applications of Machine Learning and Artificial Intelligence

Add a prestigious brand to your resume. Learn from esteemed faculty and industry practitioners.


₹ 100,300

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Course Highlights

  • Batch Starts December 16 - 20, 2019

  • CEMS Alliance

  • Only Management Institute in India with triple accreditationsby AACSB, AMBA and EQUIS.

  • Rank 23rd globally

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Duration: 5 Days

Mode of learning: Classroom

Course Overview

Who should do this course ?
  • Professionals / practitioners (specifically Mid-Level to Senior-Level Managers) who are interested in learning about the potential applications of Machine Learning and Artificial Intelligence. This MDP is targeted at professionals and practitioners who would like to spear head their organization when the firm decides to adopt ML and AI to assist in decision making and marketing initiatives. This MDP is also relevant to people working in startups in domains including, digital marketing, social media marketing, marketing analytics and market research.

More about this course
  • This management development programme will introduce you to some of the key concepts behind machine learning and artificial intelligence, including the differences between Strong and weak AI. This MDP will explain the different approaches to AI, including machine learning, and the practical applications for new AI-enhanced technologies. With the help of business frameworks, understand how these prediction machines can be built in your business context.

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