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Digital Marketing Courses, Certification & Training

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What is a Digital Marketing Course?
Digital marketing is the promotion of products and services using electronic channels and media; generally through the internet. With the growing importance of digital marketing, organisations are increasingly incorporating digital platforms into their core marketing plans.

A career in digital marketing generally starts with entry-level profiles like Digital Marketing Executive, PPC Executive, SEO Executive or Social Media Executive. With experience and certifications, you can become a Digital Marketing Manager/Analyst/Specialist, a Marketing Manager or an SEO Specialist/Manager.

Naukri Learning offers a variety of online professional courses in digital marketing. You can enrol in other courses like SEO Courses, social media Courses, e-mail marketing Courses, PPC & SEM Courses, mobile marketing courses, and content marketing courses.

What are the benefits of Digital Marketing?


Digital marketing can boost the marketing activities of an organisation. Some of the prominent benefits of digital marketing are:
• Digital marketing has the widest reach in comparison to all other marketing channels.
• Digital marketing is one of the most cost-effective forms of marketing as brands can control how much they spend.
• The biggest advantage of digital marketing is that you can target the right audience. This can result in highly effective marketing campaigns.

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Why should you take up a Digital Marketing Certification course?
Digital marketing offers a wide career scope for those who are interested in the field. Here are some of the reasons why you should do a course in digital marketing:
• Based on a Naukri Survey, 67% of the recruiters mentioned that they prefer certified candidates and are also willing to pay higher
• Improve your skills by learning digital marketing tools like Google Analytics, Facebook Adverts Manager, and Google AdWords
• Get an in-depth understanding of various techniques associated with different areas of digital marketing to manage digital marketing campaigns
• Acquire real-life experience through live projects offered by some of the digital marketing certification courses
• Become a freelance professional, entrepreneur or improve your business by gaining expertise in digital marketing
• Improve your job prospects or get a promotion with the help of a certification

Who should pursue Digital Marketing Course?
• Marketing executives and professionals
• Sales, business development and advertising professionals
• Software developers or technical professionals
• Business Owners, CxOs, and entrepreneurs
• Other professionals or graduates who are interested in digital marketing

What are the key skills associated with Digital Marketing?


• Excellent communication (verbal and non-verbal) and interpersonal skills.
• Advanced analytical and problem-solving skills.
• Good knowledge of various areas of digital marketing like SEO, PPC, content marketing, e-mail marketing, etc.
• Hands-on experience in various digital marketing tools and platforms like Google Analytics, Google AdWords, Google Console, etc.
• Basic knowledge of HTML and JavaScript.

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Career Outcomes

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Related Career Options

Digital Marketing Manager

Digital marketing manager supervises the professionals working in his/her team and executes a more comprehensive digital marketing strategy. The manag...

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Marketing Manager

A Marketing Manager is a professional who manages the marketing of a business or product and it could include one or more products or services. Market...

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Marketing Head or CMO

The marketing head of any organisation is responsible for managing all marketing activities and the implementation of short-term and long-term marketi...

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SEO Expert

SEO (Search Engine Optimisation) experts are responsible with the task of reviewing, analysing and making changes to a website so that it becomes opti...

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PPC Expert

A pay per click expert is someone who specializes in managing pay per click media strategies for clients. He/she performs tasks like split-testing, es...

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  1. Digital Marketing Professional Program - in association with Google

    DIGITAL MARKETING PROFESSIONAL PROGRAM in association with Google is designed to successfully implement online campaigns for your business and marketing problems within the organisationn. Analyse the way in which the Internet has changed the marketing mix elements and how organisations employ them creatively. | Gain a fresh perspective on online marketing in a global scenario. Develop a multichannel strategy that delivers on your marketing objectives. Create online brand building initiatives that work. | Drive change and foster innovation within your organisation, integrate new digital marketing techniques into your strategic marketing plan, discuss key stages in online development using relevant business models & apply relevant tools and concepts to measure and monitor an annual online marketing plan

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  2. PG Certificate Program in Digital Marketing

    Program is prepared by digital marketing experts who are consulting and training with big brands like Google as well as midsize and start-up companies across various industries | The program provides for high quality, interactivity among learners, and most importantly flexibility to the working learner to undergo the program as per his comfort and convenience.

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  3. Advanced Program in Digital Marketing Strategy (APDMS)

    The Advance Program in Digital Marketing Strategy has been designed to provide a solid foundation for marketers who want to specialize in Digital Marketing Strategy | The course will focus on sharing the latest trends, best practices and technologies for effective Digital Marketing | It will provide in-depth knowledge on Digital Marketing and Analytics including understanding the need for digital marketing, creation and execution of digital marketing plans and assessing the impact of Digital Marketing Strategy | The Program faculty will focus on the synergy between field practice and class learning | This is a six-month program that is divided into three modules. First module cover core concepts of marketing followed by second module on basics of digital marketing. Third module cover advance digital marketing strategies concepts

    Online ClassroomIntermediate
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    Digital, Digital Marketing

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  4. Digital Marketing Professional Certificate

    The Professional Program in Digital Marketing from Wharton makes you more marketable and puts your career in high gear. Learn the most in-demand key marketing skills: omni-channel marketing, marketing analytics, social media strategy and analysis, and data-driven customer-centric approaches to customer retention | Designed by world-renowned marketing professors at the Wharton School, home of one of the top marketing programs in the country, the Professional Certificate in Digital Marketing from Wharton helps you develop the digital marketing skills you need to take advantage of the explosive growth in the marketing industry. Today’s marketers face a “digital skills gap,” and when you earn a Professional Certificate in Digital Marketing from the Wharton School, you’ll be able to help fill it.

    Course Provider
  5. Certification Program In Advanced Digital Marketing

    KKMII introduces India’s first and only Advanced Digital Marketing Training Program covering 18 modules of digital marketing in depth, where in you learn from industry leaders on how to do marketing online, bring targeted traffic to website, generate potential business leads and increase brand awareness by using various online platforms like search engines, social media, email marketing, online display advertising, mobile marketing, content marketing and much more | Reach out, communicate and educate potential customers using various online platforms like search engines, social media, e-mail marketing, online advertising, mobile marketing and much more. online advertising, mobile marketing and much more | Specially Crafted Program for Working Professionals, Entrepreneurs, Students & Job Seekers.

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  6. Certified Digital Marketing Consultant Course

    This course is ideal for anyone looking to understand and implement A-Z Of Digital Marketing under a single umbrella program | dCDMC program is a Digital marketing certification course which is divided into 5 segments covering Executive Modules, Campaign Support Modules, Organic & Paid Marketing along with Career Development modules making it an extensive 30 Module Program | Successful completion of these 30 modules and 2 examinations will lead you to attain dCDMC Certification.

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  7. Digital Marketing Diploma Program

    “Digital Marketing Diploma Program” offers students thorough knowledge in the digital marketing domain and helps in understanding the framework of Digital Marketing and its operations. As digital mediums such as social media, emails, apps and other online spaces become popular, the need to market digitally is increasing for companies | The Digital industry is expected to generate more than 20 lakh jobs by the year 2020. | One third of the world uses social networks regularly. | Content consumption on Facebook has increased 57% in the past two years. | People now spend more time online than with TV and all other media (newspapers, magazines, etc.) combined.

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  8. Digital Marketing & Metrics Program from S.P.Jain

    Amazon. Flipkart. Google. Apple. Facebook. What do some of the world’s top multinational companies have in common? They appreciate and leverage digital platforms to compete in a dynamic and competitive landscape. They make it easier for consumers to access relevant and timely information, connect with people they care about and willingly engage in brand building. | As technologies continue to develop, there is tremendous scope to converge traditional marketing insight with New Media and Internet. Markets across industries are moving swiftly to the virtual space, adopting digital technology as a key element of their overall marketing and communication strategy. To continue to do so, businesses need professionals with the knowledge, technical skills and practical experience of digital media and marketing concepts. | It is a 6-MONTH professional program designed to develop modern marketing practitioners who are able to apply the latest digital media technologies and strategies to improve business and personal brand. It offers professional training, enabling students to sense how digital technologies create or enable new business models, reshape the economy and the way businesses operate. Subsequently, the course also familiarizes students with the concept of digital ecosystems and strategies, and trends in various industry verticals.

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  9. Coursera Digital Marketing Specialization Program

    Digital Marketing Certification from Manipal University & Coursera. Course Content by University of Illinois, Urbana-Champaign. This course will provide you understanding of the new digital marketing landscape, learn concepts and tools to help you market your products and services online. | Building foundations in Digital Analytics and demystifying the use of data in marketing with actionable visualization | Creating integrated marketing campaigns covering both traditional and digital channels. | Working on a real business problem and developing channel strategy to increase sales

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  10. PGCM-Digital Marketing & Strategy

    The digital technology and internet has emerged as a platform to facilitate global businesses and communication. The exponential growth of digital /online marketing has transformed the way customers seek information about the product or buy the product. The companies too have reacted by created new value chain at each level. | Virtually, every organization today is using some or the other digital/online marketing tools. Leveraging the digital marketing tools, digital channel and technology to achieve the competitive advantage, and building market lead processes, customer relationship and innovations is the main objective of the digital marketing strategy program. | The program is intended for sales & marketing and IT professionals, who want to take, advantage of digital marketing tools and techniques to upscale their career and achieve better revenues for the organization and create business values.

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