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Naukri Learning > Marketing > Digital Marketing

Digital Marketing Courses, Certification & Training

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  • Why should you do?

  • Who should do?

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What is a Digital Marketing Course?
Digital marketing is the promotion of products and services using electronic channels and media; generally through the internet. With the growing importance of digital marketing, organisations are increasingly incorporating digital platforms into their core marketing plans.

A career in digital marketing generally starts with entry-level profiles like Digital Marketing Executive, PPC Executive, SEO Executive or Social Media Executive. With experience and certifications, you can become a Digital Marketing Manager/Analyst/Specialist, a Marketing Manager or an SEO Specialist/Manager.

Naukri Learning offers a variety of online professional courses in digital marketing. You can enrol in other courses like SEO Courses, social media Courses, e-mail marketing Courses, PPC & SEM Courses, mobile marketing courses, and content marketing courses.

What are the benefits of Digital Marketing?


Digital marketing can boost the marketing activities of an organisation. Some of the prominent benefits of digital marketing are:
• Digital marketing has the widest reach in comparison to all other marketing channels.
• Digital marketing is one of the most cost-effective forms of marketing as brands can control how much they spend.
• The biggest advantage of digital marketing is that you can target the right audience. This can result in highly effective marketing campaigns.
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Why should you take up a Digital Marketing Certification course?
Digital marketing offers a wide career scope for those who are interested in the field. Here are some of the reasons why you should do a course in digital marketing:
• Based on a Naukri Survey, 67% of the recruiters mentioned that they prefer certified candidates and are also willing to pay higher
• Improve your skills by learning digital marketing tools like Google Analytics, Facebook Adverts Manager, and Google AdWords
• Get an in-depth understanding of various techniques associated with different areas of digital marketing to manage digital marketing campaigns
• Acquire real-life experience through live projects offered by some of the digital marketing certification courses
• Become a freelance professional, entrepreneur or improve your business by gaining expertise in digital marketing
• Improve your job prospects or get a promotion with the help of a certification
Who should pursue Digital Marketing Course?
• Marketing executives and professionals
• Sales, business development and advertising professionals
• Software developers or technical professionals
• Business Owners, CxOs, and entrepreneurs
• Other professionals or graduates who are interested in digital marketing

What are the key skills associated with Digital Marketing?


• Excellent communication (verbal and non-verbal) and interpersonal skills.
• Advanced analytical and problem-solving skills.
• Good knowledge of various areas of digital marketing like SEO, PPC, content marketing, e-mail marketing, etc.
• Hands-on experience in various digital marketing tools and platforms like Google Analytics, Google AdWords, Google Console, etc.
• Basic knowledge of HTML and JavaScript.
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Career Outcomes

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Related Career Options

Digital Marketing Manager

Digital marketing manager supervises the professionals working in his/her team and executes a more comprehensive digital marketing strategy. The manag...

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Marketing Manager

A Marketing Manager is a professional who manages the marketing of a business or product and it could include one or more products or services. Market...

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Marketing Head or CMO

The marketing head of any organisation is responsible for managing all marketing activities and the implementation of short-term and long-term marketi...

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SEO Expert

SEO (Search Engine Optimisation) experts are responsible with the task of reviewing, analysing and making changes to a website so that it becomes opti...

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PPC Expert

A pay per click expert is someone who specializes in managing pay per click media strategies for clients. He/she performs tasks like split-testing, es...

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  1. Coursera Digital Marketing Specialization Program

    Digital Marketing Certification from Manipal University & Coursera. Course Content by University of Illinois, Urbana-Champaign. This course will provide you understanding of the new digital marketing landscape, learn concepts and tools to help you market your products and services online. | Building foundations in Digital Analytics and demystifying the use of data in marketing with actionable visualization | Creating integrated marketing campaigns covering both traditional and digital channels. | Working on a real business problem and developing channel strategy to increase sales

    Online ClassroomIntermediate
    Enquire Now

    Digital , Sales , Digital Marketing , , Email marketing , Web Analytics , Content marketing , Data Analysis

    Brochure Course Provider
  2. Big Data Marketing Perspective

    Big data dramatically impacts all aspects of business culture. Companies need to evolve from their traditional methods and practices to be able to use big data to improve their organization. In this course we will examine the impacts of big data from the marketing perspective. we will look at how the mobile effect has changed marketing, how purchasing habits have changed and what impact datafying consumer behavior has done.

    0.8 HoursOnline self studyIntermediate
    $ 65 Take this Course

    Big Data , , Advertising

    Locations: Noida , Delhi , Gurgaon , Chandigarh , Bangalore , Hyderabad , Chennai , Ernakulam

    Course Selling Partner
  3. Digital Marketing SEO SMM and Google Combo

    It is an all-in-course designed to give a 360 degree overview of Fundamentals in Google Analytics, Introduction to Search Engine Optimization and Digital marketing through social Media. It provides a consolidation of basic principles of Google Analytics and how it can be used to make solid data driven decision making in Digital Marketing. The course also talks about various aspects of how to add value to your brand through Social Media and techniques to leverage it, a descriptive training on advertising via Facebook, Twitter, LinkedIn, Instagram, Pinterest, Snapchat. It covers SEO Audit, On Page Optimization using WordPress, Google Analytics and Google Webmaster.

    2308 Students
    30 Hours Online self studyExpert
    $ 343 Take this Course

    Digital , Advertising , Digital Marketing , Social media marketing , Web Analytics , Content marketing ,

    Locations: Noida , Delhi , Gurgaon , Chandigarh , Bangalore , Hyderabad , Chennai , Ernakulam

    Course Selling Partner
  4. Certified Web Analytics Masters Course

    Certified Web Analytics Masters Course (CWAM) is a great platform for the participants who wish to develop an expertise and masters in Web Analytics. This course allows participants to excel their skills in one of most evolving domains of Digital Marketing viz. Web Analytics.

    1199 Students
    Online ClassroomExpert
    $ 205 Take this Course

    Digital , Web Analytics , Digital Marketing , Advertising , Sales

  5. Certified Email Marketing Masters Course

    Certified Email Marketing Masters Course (CEMM) helps in developing an understanding for the participants that how email marketing can help in reaching and engaging with the prospective clients of any company. It provides a complete insight of email marketing to the participants.

    758 Students
    Online ClassroomExpert
    $ 205 Take this Course

    Email marketing , Digital , Advertising , Sales , Digital Marketing

    Brochure Course Selling Partner
  6. Certified Search Engine Optimization Masters Course

    Certified Search Engine Optimization Course (CSEOM) is a great platform for the participants who wish to develop an expertise and masters in Search Engine Optimization. This course allows participants to excel their skills in one of most evolving domains of Digital Marketing, viz. Search Engine Optimization.

    889 Students
    Online ClassroomExpert
    $ 205 Take this Course

    Digital , Digital Marketing , Advertising , Sales , , Content Writing

    Brochure Course Selling Partner
  7. Advanced Search Engine Optimization Certification Training

    Search Engine Optimization is a technique which helps increasing the visibility, rankings and relevance of the websites in search engine results. Simplilearn SEO training enable participants to improve the visibility of the websites and escalate traffic with the proper usage of the relevant keywords. It also keep participants up-to-date with the best practices for success with SEO

    315 Students
    25 hoursOnline self studyBeginner
    $ 246 Take this Course

    Web Analytics , Online marketing , Manage , Operations

    Locations: Noida , Delhi , Gurgaon , Chandigarh , Bangalore , Hyderabad , Chennai , Ernakulam

    Course Selling Partner
  8. Advanced Pay Per Click (PPC) Certification Training

    The course comprises training professionals on online marketing discipline of PPC and Paid Search. As a model of online marketing, Pay Per Click is utilized on websites, where advertisers pay their hosts only when their ad is clicked. Furthermore, it optimizes ad spends and maximizes Click through rate (CTR) & conversion. Course package encompasses nine sections, focusing on initial comprehensive campaign setup, campaign economics, landing pages, managing campaigns, and advanced PPC concepts.

    603 Students
    25 HoursOnline self studyBeginner
    $ 205 Take this Course

    Online marketing , Digital , Digital Marketing , Advertising , Sales , Project Management

    Locations: Noida , Delhi , Gurgaon , Chandigarh , Bangalore , Hyderabad , Chennai , Ernakulam

  9. Advanced Social Media Certification Training

    This online certification program helps candidates working in the domains of public affairs, communications, branding, marketing and community engagement. The course aims at training candidates in the fast expanding area of social media. Candidates will gain knowledge on the most advanced techniques helping to increase skills in enticing traffic, promoting brand and protecting non-profit companies. SimpliLearn provides the content that is updated with the current industry standard.

    306 Students
    25 HoursOnline self studyBeginner
    $ 205 Take this Course

    Social media marketing , Leadership , Content marketing , Advertising , Sales , Languages

    Locations: Noida , Delhi , Gurgaon , Chandigarh , Bangalore , Hyderabad , Chennai , Ernakulam

    Course Selling Partner
  10. Advanced Web Analytics Certification Training

    Outlined with keeping specifically MBA BBA students who have commenced their career and entry level professional with a minimum to moderate level of experience in digital analyst space and web analytics data or web analytics tools.

    544 Students
    25 Hours Online self studyBeginner
    $ 205 Take this Course

    Digital , Web Analytics , MBA , Email marketing , Data Analysis , Digital Marketing

    Locations: Noida , Delhi , Gurgaon , Chandigarh , Bangalore , Hyderabad , Chennai , Ernakulam

    Course Selling Partner
  11. Advanced Conversion Optimization Certification Training

    An effective framework that aids get traffic to site and converts visitors into potential customers, Conversion optimization certification explains you how to build a repeatable framework that boosts conversion rates on microsites and landing pages. As the competition is growing, the organizations are looking for the skilled candidates to increase user experience. The course focuses on on-going improvement, copy texts, images, testing and tracking. Gain expertise on a variety of conversion optimization trends and get familiar with a site’s traffic flow to plan suitable campaigns that attract the attention of the customers.

    541 Students
    25 Hours Online self studyBeginner
    $ 205 Take this Course

    Big Data , Email marketing , Web Analytics , Advertising , Total Quality Management , Sales

    Locations: Noida , Delhi , Gurgaon , Chandigarh , Bangalore , Hyderabad , Chennai , Ernakulam

    Course Selling Partner
  12. Web Analytics Segmentation

    It is crucial for a web analyst to have expertise in conducting thorough research, analysis and reporting of web related data for optimization of the website and its usage. Experienced Web analysts skilled in segmented Web Analysis are in demand across industries, as they are efficient in improving website traffic, performance and conversion rates. Web Analytics Segmentation course is designed to introduce aspirants to WA essentials of web data analysis. You will also learn to deploy unique segmentation strategies and derive actionable data driven insights from them. Web Analytics Segmentation course enables you to create segments for your business, perform data analysis and leverage the results to derive impactful business solutions.

    310 Students
    2 HoursOnline self studyIntermediate
    $ 34 Take this Course

    Web Analytics , Data Analysis , Digital

    Locations: Noida , Delhi , Gurgaon , Chandigarh , Bangalore , Hyderabad , Chennai , Ernakulam

    Course Selling Partner
  13. KPI Analysis and Techniques

    There is a growing demand for marketing professionals who are proficient in conducting advanced analysis for reviewing business performance and define tactics and technology for the same. KPI Analysis and Techniques course will help you to make the most out of this demand, by training you in KPI Analysis and advanced techniques. KPI Analysis and Techniques course will introduce you to industry best practices, latest tactics and technology and make you fit for various job opportunities in the digital marketing industry. You will also get an overview on how to define, choose and explore the features of relevant metrics for successful analysis of data.

    338 Students
    2.2 HoursOnline self studyIntermediate
    $ 34 Take this Course

    Digital , Digital Marketing , Web Analytics , Email marketing ,

    Locations: Noida , Delhi , Gurgaon , Chandigarh , Bangalore , Hyderabad , Chennai , Ernakulam

    Course Selling Partner
  14. Holiday PPC Advertising

    There is a growing demand for marketers who can leverage search engines to the maximum, and cater to searchers and advertisers simultaneously. As a marketer, it is crucial that you understand the psychology of holiday goers as well, or else it becomes difficult to generate revenue during the holiday season. Holiday PPC Advertising is a course for aspiring marketers, who want to make the best out of holiday season. In this course, you will learn to choose an appropriate target audience, design ads, and deploy effective strategies, to generate more clicks and conversions. The course is conducted by Brad Geddes, who is an internationally recognized marketing consultant and trainer. He is the author of Advanced Google AdWords, and is the founder of Certified Knowledge.org. Brad has written columns for Search Engine Land, co moderates the AdWords forum on Webmaster, spoken at more than 35 conferences, and has led more than 60 AdWords seminars.

    299 Students
    1.5 HoursOnline self studyBeginner
    $ 34 Take this Course

    Advertising ,

    Locations: Noida , Delhi , Gurgaon , Chandigarh , Bangalore , Hyderabad , Chennai , Ernakulam

    Course Selling Partner
  15. Display Advertising

    Rendering information on everything a candidate needs to know, Display advertising will enable candidates to learn the fundamentals on a variety of aspects of this course |You will learn the latest target strategies, how to design display ads, measurement and techniques of display ads and more| It is one of the rapidly growing professions where communications take place through networking websites | The course is significant for employers despite of their sectors on a consistent lookout for skilled display advertisers | During the course, you will be updated with proprietary data for branding among devices and platforms |It tenders an amazing opportunity for digital advertiser and enriches the ability of the expert to remarket campaign

    555 Students
    1.5 HoursOnline self studyBeginner
    $ 34 Take this Course

    Digital , Advertising , , Sales

    Locations: Noida , Delhi , Gurgaon , Chandigarh , Bangalore , Hyderabad , Chennai , Ernakulam

    Course Selling Partner

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