scorecardresearch
Naukri Learning > Marketing > Digital Marketing

Digital Marketing Courses, Certification & Training

  • Courses (56)

  • About

  • Why should you do?

  • Who should do?

  • Related Careers

What is a Digital Marketing Course?


Digital marketing is any online marketing effort that helps companies to connect with and influence the potential customers on the online platforms. With the increased number of people using Internet, it has become mandatory for every service and product provider to go online and create a strong online presence. Businesses are now targeting their customers through different channels like social media, shopping sites, news sites, blogs, emails, and mobile apps, and luring them with their services and offers.

A career in digital marketing generally starts with entry-level profiles like Digital Marketing Executive, PPC Executive, SEO Executive or Social Media Executive. With experience and certifications, you can become a Digital Marketing Manager/Analyst/Specialist, a Marketing Manager or an SEO Specialist/Manager.

Naukri Learning offers a variety of online professional courses in digital marketing. You can enrol in other courses like SEO Courses, social media Courses, e-mail marketing Courses, PPC & SEM Courses, mobile marketing courses, and content marketing courses.

Benefits of Digital Marketing Course?


Digital marketing can boost the marketing activities of an organisation. Some of the prominent benefits of digital marketing are:
• Digital marketing has the widest reach in comparison to all other marketing channels.
• Digital marketing is one of the most cost-effective forms of marketing as brands can control how much they spend.
• The biggest advantage of digital marketing is that you can target the right audience. This can result in highly effective marketing campaigns.
Know More

Why should you choose Digital Marketing ?


Reasons why Digital Marketing courses have been topping the charts of professionals for the past few years include -
# Effective brand positioning & differentiation
# Digital marketing trend has jumped approximately 300% over the last 5 years, paving way for more employment opportunities
# You can establish valuable relationship between brands and customers, thus contributing to business goals
# Get to explore broader range of mediums to reach consumers, than traditional marketing
# Opportunity to understand your customers through feedback, surveys, comments and other interactive mediums
# Booming job market, where pursuing a digital marketing course may help you get a hike of 50-70%
# Draw attractive remuneration packages, averaging Rs. 12-22 Lac at a managerial position
# Opportunities available across different industries and domains, globally
# Opportunity to exhibit creativity and develop new functionalities
# Get a chance to work with big brand names like Google, LinkedIn, Facebook, Amazon, to name a few


Types of Digital Marketing


Following are different categories of Digital Marketing. Courses can be chosen as per the interests of the candidates and its relevance to their job profiles, industry they work in, and the audience they cater to.
# Search Engine Optimization (SEO)
# Search Engine Marketing (SEM)
# Paid Social Media Advertising
# Pay-Per-Click (PPC) Advertising
# Social Media Marketing (SMM)
# Conversion Rate Optimization (CRO)
# Content Marketing
# Email Marketing
# Affiliate Marketing
# Online Reputation Management (ORM)
# Google Adwords
# Viral Marketing
# Mobile Phone Advertising

Digital Marketing Professionals Skill


To succeed as a digital marketing professional, you must exhibit the following highly paying digital marketing skills –
# Working knowledge of marketing tools and strategies like SEO, SEM, content marketing, social media marketing and others
# Data analysis and extraction skills
# Sales and marketing channel expertise
# Visual storytelling ability
# An analytical bend of mind and creativity
# A pleasing personality
# An attention to detail
# Time management and ability to perform in tight deadlines
# Excellent communication
# Team management
# Ability to work with cross-functional teams

Popular Digital Marketing Tools


# Google Analytics
# Google Keyword Planner
# Yoast
# SumoMe
# Hootsuite
# Platform-Based Social Media Analytics
# UberSuggest
# Tailwind
# Active Campaign
# Canva
# LeadPages
# Buffer
# Snip.ly
Know More

Who can become a Digital Marketing Professional?


# B2B and B2C marketing professionals
# Sales executives and managers
# Business development executives and managers
# Product executives and managers
# Business owners and entrepreneurs
# Digital and physical product executives and managers
# Business leaders
# Software & IT professionals

How to become a Digital Marketing Professional?


There is no hard and fast rule to take up any Digital Marketing course, even if you have a higher secondary school certificate, you can pursue the course and become a professional. However, companies do look out for graduates.
If you are planning to take up digital marketing certificate programs online, preference will be given to you if you have completed your graduation (10+2+3) or equivalent from a recognized university/ educational institution, recognized by UGC/AICTE/DEC/AIU/State Government in any discipline. At different experience levels, you need to develop the relevant skill sets, take a look -

No Prior Knowledge


If you are a fresher and look forward to start your career as a digital marketing professional, you would need to -
Learn basics of Search Engine Optimization (SEO), Search Engine Marketing, Content Marketing, Data and Analytics
Follow the blogs and videos shared by eminent digital marketing experts
Learn to identify on-page and off-page SEO activities
Take up any basic level digital marketing course

Basic Knowledge


If you are a beginner or willing to change your job profile to become a digital marketing professional, then these tips will certainly help you –
# Expand your portfolio by learning more about the latest digital marketing trends
# Attend networking conferences to meet the best brains of the industry, learn from their insights
# Sign up for online digital marketing groups
# Keep upgrading your skills by going thorough different courses, eBooks, and webinars both free and paid
# Take up any online digital marketing course

Intermediate Knowledge


You are someone who needs to identify the next level growth and for that, you would need to work on certain areas. Some helpful tips to sharpen your skills are -
# Learn to perform market research and competition analysis
# Follow the latest market trends of online marketing
# Identify opportunities to use digital technology in improving the brand marketing strategies
# Know how to analyze web metrics and devise solutions to boost online presence of the brand
# Learn effective data analytics
# Gain knowledge of paid advertising and specific marketing channels
# Take up any advanced digital marketing course

Advanced Knowledge


Are you the one who is already in the field of digital marketing, but look forward to brush up your skills and move ahead on the corporate ladder then you must -
Be active in social media groups & communities like LinkedIn and Facebook
Learn to review online marketing strategies through emails, social media as well as paid media across different verticals
Prepare marketing reports from business perspective
Learn Facebook marketing and schedule online marketing campaigns
Take up an advanced level digital marketing course

Popular Digital Marketing Certifications


# Adwords Display Certification By Google
# Adwords Search Certification By Google
# Mobile Advertising
# Certification By Google
# Shopping Advertising Certification By Google
# Google Analytics Certification
# Google Tag Manager Certification
# Inbound Certification
# Content Marketing Certification
# Email Marketing Certification
# Youtube Video Certification

Popular Digital Marketing Course Providers


MICA, Digiperform, Digital Vidya, Manipal ProLearn, Upgrad, TalentEdge, Simplilearn, Internet & Mobile Research Institute (IMRI), All India Management Association (AIMA), Digigyan, Eduonix, Talentedge
New Delhi
DSIM, Simply Digital
Mumbai
NIIT Imperia, DMTI, EduPristine

Digital Marketing Career Prospects


Digital marketing will continue to mark its dominance across the industries in the upcoming years too. If you are a brand and do not have an online presence and a digital marketing strategy, survival will be very tough, as the competition will eat up your market. To reach out to their potential customers and establish their online presence, companies do require skilled professionals. Here are some of the most popular job profiles for digital marketing professionals.

What are the key skills associated with Digital Marketing?


• Excellent communication (verbal and non-verbal) and interpersonal skills.
• Advanced analytical and problem-solving skills.
• Good knowledge of various areas of digital marketing like SEO, PPC, content marketing, e-mail marketing, etc.
• Hands-on experience in various digital marketing tools and platforms like Google Analytics, Google AdWords, Google Console, etc.
• Basic knowledge of HTML and JavaScript.
Know More

Career Outcomes

Know More

Related Career Options

Digital Marketing Manager

Digital marketing manager supervises the professionals working in his/her team and executes a more comprehensive digital marketing strategy. The manag...

Know More

Marketing Manager

A Marketing Manager is a professional who manages the marketing of a business or product and it could include one or more products or services. Market...

Know More

Marketing Head or CMO

The marketing head of any organisation is responsible for managing all marketing activities and the implementation of short-term and long-term marketi...

Know More

SEO Expert

SEO (Search Engine Optimisation) experts are responsible with the task of reviewing, analysing and making changes to a website so that it becomes opti...

Know More

PPC Expert

A pay per click expert is someone who specializes in managing pay per click media strategies for clients. He/she performs tasks like split-testing, es...

Know More

Refine Results

Course Level

Mode of learning

  1. Certified Web Analytics Masters Course
    1199 Students

    Certified Web Analytics Masters Course (CWAM) is a great platform for the participants who wish to develop an expertise and masters in Web Analytics. This course allows participants to excel their skills in one of most evolving domains of Digital Marketing viz. Web Analytics.

    Online ClassroomExpert
    $ 205

    Digital , Web Analytics , Digital Marketing , Marketing , Advertising , Sales

  2. Certified Search Engine Optimization Master Online Course
    343 Students

    Search engine optimization (SEO) is the process of improving the visibility of a website or webpage in a search engine’s organic results page. With most of the businesses going online, SEO professionals are in great demand in the industry. | This Certified Search Engine Optimization Master Online Course provides the candidates with an in-depth knowledge and advanced skills to improve the rankings of a website or webpage in the search engine | With quality online learning modules, the course has been designed by professionals with years of experience in the industry | The course covers various topics like on-page optimisation, off-page optimisation and search engine algorithms | Candidates who complete the course are offered a certification, which is globally accepted

    5 HoursOnline self studyExpert
    $ 283 Take this Course

    Digital , Digital Marketing , Marketing

    Locations: Noida , Delhi , Gurgaon , Chandigarh , Bangalore , Hyderabad , Chennai , Ernakulam

    Course Selling Partner
  3. Certified Email Marketing Masters Course
    758 Students

    Certified Email Marketing Masters Course (CEMM) helps in developing an understanding for the participants that how email marketing can help in reaching and engaging with the prospective clients of any company. It provides a complete insight of email marketing to the participants.

    Online ClassroomExpert
    $ 205 Take this Course

    Email marketing , Marketing , Digital , Advertising , Sales , Digital Marketing

    Brochure Course Selling Partner
  4. Certified Search Engine Optimization Masters Course
    889 Students

    Certified Search Engine Optimization Course (CSEOM) is a great platform for the participants who wish to develop an expertise and masters in Search Engine Optimization. This course allows participants to excel their skills in one of most evolving domains of Digital Marketing, viz. Search Engine Optimization.

    Online ClassroomExpert
    $ 205 Take this Course

    Digital , Digital Marketing , Marketing , Advertising , Sales , , Content Writing

    Brochure Course Selling Partner
  5. Advanced Search Engine Optimization Certification Training
    315 Students

    Search Engine Optimization is a technique which helps increasing the visibility, rankings and relevance of the websites in search engine results. Simplilearn SEO training enable participants to improve the visibility of the websites and escalate traffic with the proper usage of the relevant keywords. It also keep participants up-to-date with the best practices for success with SEO

    25 hoursOnline self studyBeginner
    $ 246 Take this Course

    Marketing , Web Analytics , Online marketing , Manage , Operations

    Locations: Noida , Delhi , Gurgaon , Chandigarh , Bangalore , Hyderabad , Chennai , Ernakulam

    Course Selling Partner
  6. Advanced Email Marketing Course
    346 Students

    Email Marketing is a prominent part of online marketing and most organisations use this technique to leverage their marketing campaign strategies. Email marketing will always remain as one of the popular mediums of communication between brands and customers. | This Advanced Email Marketing course has been designed by the expert professionals in the industry and offers a comprehensive learning experience to the candidates | It has quality online learning modules and easy-to-learn study materials | This course will impart the necessary skills and knowledge that will give the learners ability to track and monitor massive influx of emails, and can plan conceptualize and implement the latest marketing strategies into emails | Professionals can gain the requisite skills to be an expert and business owners can increase their customer base with the help of this course

    25 HoursOnline self studyIntermediate
    $ 205 Take this Course

    Email marketing , Online marketing , Marketing

    Locations: Noida , Delhi , Gurgaon , Chandigarh , Bangalore , Hyderabad , Chennai , Ernakulam

    Course Selling Partner
  7. Advanced Pay Per Click (PPC) Certification Training
    603 Students

    The course comprises training professionals on online marketing discipline of PPC and Paid Search. As a model of online marketing, Pay Per Click is utilized on websites, where advertisers pay their hosts only when their ad is clicked. Furthermore, it optimizes ad spends and maximizes Click through rate (CTR) & conversion. Course package encompasses nine sections, focusing on initial comprehensive campaign setup, campaign economics, landing pages, managing campaigns, and advanced PPC concepts.

    25 HoursOnline self studyBeginner
    $ 205

    Online marketing , Marketing , Digital , Digital Marketing , project management , Advertising , Sales

    Locations: Noida , Delhi , Gurgaon , Chandigarh , Bangalore , Hyderabad , Chennai , Ernakulam

  8. Advanced Social Media Certification Training
    306 Students

    This online certification program helps candidates working in the domains of public affairs, communications, branding, marketing and community engagement. The course aims at training candidates in the fast expanding area of social media. Candidates will gain knowledge on the most advanced techniques helping to increase skills in enticing traffic, promoting brand and protecting non-profit companies. SimpliLearn provides the content that is updated with the current industry standard.

    25 HoursOnline self studyBeginner
    $ 205 Take this Course

    Marketing , Social media marketing , Leadership , Content marketing , Advertising , Sales , Languages

    Locations: Noida , Delhi , Gurgaon , Chandigarh , Bangalore , Hyderabad , Chennai , Ernakulam

    Course Selling Partner
  9. Advanced Web Analytics Certification Training
    544 Students

    Outlined with keeping specifically MBA BBA students who have commenced their career and entry level professional with a minimum to moderate level of experience in digital analyst space and web analytics data or web analytics tools.

    25 Hours Online self studyBeginner
    $ 205 Take this Course

    Digital , Web Analytics , MBA , Email marketing , Data Analysis , Digital Marketing , Marketing

    Locations: Noida , Delhi , Gurgaon , Chandigarh , Bangalore , Hyderabad , Chennai , Ernakulam

    Course Selling Partner
  10. Advanced Conversion Optimization Certification Training
    541 Students

    An effective framework that aids get traffic to site and converts visitors into potential customers, Conversion optimization certification explains you how to build a repeatable framework that boosts conversion rates on microsites and landing pages. As the competition is growing, the organizations are looking for the skilled candidates to increase user experience. The course focuses on on-going improvement, copy texts, images, testing and tracking. Gain expertise on a variety of conversion optimization trends and get familiar with a site’s traffic flow to plan suitable campaigns that attract the attention of the customers.

    25 Hours Online self studyBeginner
    $ 205 Take this Course

    Big Data , Email marketing , Web Analytics , Advertising , Total Quality Management , Sales , Marketing

    Locations: Noida , Delhi , Gurgaon , Chandigarh , Bangalore , Hyderabad , Chennai , Ernakulam

    Course Selling Partner
  11. Web Analytics Segmentation
    310 Students

    It is crucial for a web analyst to have expertise in conducting thorough research, analysis and reporting of web related data for optimization of the website and its usage. Experienced Web analysts skilled in segmented Web Analysis are in demand across industries, as they are efficient in improving website traffic, performance and conversion rates. Web Analytics Segmentation course is designed to introduce aspirants to WA essentials of web data analysis. You will also learn to deploy unique segmentation strategies and derive actionable data driven insights from them. Web Analytics Segmentation course enables you to create segments for your business, perform data analysis and leverage the results to derive impactful business solutions.

    2 HoursOnline self studyIntermediate
    $ 34 Take this Course

    Web Analytics , Data Analysis , Digital

    Locations: Noida , Delhi , Gurgaon , Chandigarh , Bangalore , Hyderabad , Chennai , Ernakulam

    Course Selling Partner
  12. KPI Analysis and Techniques
    338 Students

    There is a growing demand for marketing professionals who are proficient in conducting advanced analysis for reviewing business performance and define tactics and technology for the same. KPI Analysis and Techniques course will help you to make the most out of this demand, by training you in KPI Analysis and advanced techniques. KPI Analysis and Techniques course will introduce you to industry best practices, latest tactics and technology and make you fit for various job opportunities in the digital marketing industry. You will also get an overview on how to define, choose and explore the features of relevant metrics for successful analysis of data.

    2.2 HoursOnline self studyIntermediate
    $ 34 Take this Course

    Digital , Digital Marketing , Marketing , Web Analytics , Email marketing ,

    Locations: Noida , Delhi , Gurgaon , Chandigarh , Bangalore , Hyderabad , Chennai , Ernakulam

    Course Selling Partner
  13. Holiday PPC Advertising
    299 Students

    There is a growing demand for marketers who can leverage search engines to the maximum, and cater to searchers and advertisers simultaneously. As a marketer, it is crucial that you understand the psychology of holiday goers as well, or else it becomes difficult to generate revenue during the holiday season. Holiday PPC Advertising is a course for aspiring marketers, who want to make the best out of holiday season. In this course, you will learn to choose an appropriate target audience, design ads, and deploy effective strategies, to generate more clicks and conversions. The course is conducted by Brad Geddes, who is an internationally recognized marketing consultant and trainer. He is the author of Advanced Google AdWords, and is the founder of Certified Knowledge.org. Brad has written columns for Search Engine Land, co moderates the AdWords forum on Webmaster, spoken at more than 35 conferences, and has led more than 60 AdWords seminars.

    1.5 HoursOnline self studyBeginner
    $ 34 Take this Course

    Advertising , Marketing ,

    Locations: Noida , Delhi , Gurgaon , Chandigarh , Bangalore , Hyderabad , Chennai , Ernakulam

    Course Selling Partner
  14. Display Advertising
    555 Students

    Rendering information on everything a candidate needs to know, Display advertising will enable candidates to learn the fundamentals on a variety of aspects of this course |You will learn the latest target strategies, how to design display ads, measurement and techniques of display ads and more| It is one of the rapidly growing professions where communications take place through networking websites | The course is significant for employers despite of their sectors on a consistent lookout for skilled display advertisers | During the course, you will be updated with proprietary data for branding among devices and platforms |It tenders an amazing opportunity for digital advertiser and enriches the ability of the expert to remarket campaign

    1.5 HoursOnline self studyBeginner
    $ 34 Take this Course

    Digital , Advertising , , Sales , Marketing

    Locations: Noida , Delhi , Gurgaon , Chandigarh , Bangalore , Hyderabad , Chennai , Ernakulam

    Course Selling Partner
  15. Certified Digital Marketing Master Course
    4766 Students

    Certified Digital Marketing Master Course (CDMM) is one ideal Master Certification for the aspirants of Digital Marketing, which bestows hands-on expertise and introduces its participants with the insights of Digital Marketing. | This course will help you build mastery in various disciplines of Digital Marketing - SEO, SEM, Social Media, Email Marketing, Inbound Marketing & Web Analytics. CDMM supplements you with additional specialization modules to strengthen your skillset based upon individual’s objective.

    Online ClassroomExpert
    $ 870 Take this Course

    Digital , Email marketing , Web Analytics , Inbound Marketing , Digital Marketing , Marketing

    Course Selling Partner

Companies providing Digital Marketing Certification training

People also interested in similar Digital Marketing Courses

  • Noida
  • Delhi
  • Gurgaon
  • Mumbai
  • Bangalore
  • Chennai
  • Kolkata
  • Ahmedabad
  • Hyderabad
  • Pune
  • All
Show Courses in Table

4283+ Jobs

Earn 82% Higher Salary

as per Naukri database

Top Recruiters

Browse Category
0

Buy Safely with Naukri.com
We support secure payment methods

Disclaimer

While Naukri Learning services have helped many customers over the years, we do not guarantee any interview calls or assure any job offers with any of our services.
The services associated with Naukri Learning are only provided through the website Naukri.com. You are advised to be cautious of calls/emails asking for payment from other web sites that claim to offer similar services under the name of Naukri.com. We have no associates/agents other than the partner sites that have been specifically named on the homepage of the website Naukri.com. We also recommend that you Security Guidelines and Terms and Conditions