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Naukri Learning > Digital Marketing Analyst

Digital Marketing Analyst Courses, Certification & Training

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Who is a digital marketing analyst?



A digital marketing analyst is a marketing professional responsible to increase Internet traffic to the websites, social media posts and other brand promotional content. Their job profile also includes SEO, content analysis, and other aspects of online marketing. Statistical analysis and finding out the ways through which a company could improve it online presence via online marketing efforts, are an integral part of the job profile of a digital marketing analyst.

What is the role of a digital marketing analyst?



A digital marketing analyst’s job responsibilities include –
• To identify on-page and off-page SEO activities
• To take up content SEO, SEM and Brand Marketing audits
• To improve conversion rate
• To perform keyword research
• To outline timetables and schedules for online marketing campaigns
• To review online marketing strategies through emails, social media as well as paid media across different verticals
• To perform market research and competition analysis to learn the latest market trends of online marketing
• To identify opportunities for making complete use digital technology in improving the marketing strategy for brands
• To analyze all the web metrics and come up with solutions to boost online presence of the brand
• To work in collaboration with sales, marketing, HR and design teams
• To stay upfront with digital technologies and related developments
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What skills are required to become a digital marketing analyst?



Here are some of the important skills that you must possess to work as a digital marketing analyst –
• Strong understanding of SEO, SEM, content marketing, social media marketing and other brand marketing principles
• Knowledge of paid advertising and specific marketing channels
• Data analysis and extraction skills
• Analytical capabilities
• Knowledge of technology tools and platforms
• An attention to detail
• Time management and an ability to perform under pressure
• Excellent communication and negotiation skills
• Ability to work with cross-functional teams

How do I become a digital marketing analyst?



To work as a digital marketing analyst, you must have a Bachelor’s degree in a relevant field, along with on-the-job experience in online brand marketing. You must also possess skills in media, content, analytics, and digital data. However, employers these days look out for experienced professionals with a Masters’ degree in Marketing, Advertising, Brand Management, and/or Sales from an organization of repute. Candidates with advanced certifications have better job prospects.

Which best digital marketing analyst courses shall I take up?



Naukri Learning offers some advanced digital marketing analyst courses, which include –
• Digital Marketing Certified Associate Training (Online Classroom-Flexi Pass)
• Certified Digital Marketing Master Course
• Digital Marketing Specialist Master’s Program
• PG Certificate Program in Digital Marketing
• Certified Digital Marketing Consultant Course
• Digital marketing Certified Professional suite
• Digital Marketing Diploma Program
• Digital Marketing Certified Associate Training (Self Learning)
• Digital Marketing Certificate Course
• Digital Marketing SEO SMM and Google Combo
• Executive Program in Strategic Digital Marketing
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  1. Advanced Social Media and Content Marketing Combo

    This certification is aimed at training applicants in the field of social media, amplifying the message, retaining the audience and building authority. Applicants will also be trained on the latest techniques helping to increase expertise in enticing traffic to the websites and protecting the brand reputation. This course also helps candidates learn scores of aspects of executing and planning content marketing strategies with huge impact. One will learn best practices across media types encompassing images, social media etc. It is one of the interesting and compelling courses that will help advance career.

    50 HoursOnline self studyIntermediate
    $ 409 Take this Course

    Content marketing , Marketing , Salesforce , Social media marketing , Leadership , Advertising , Sales

    Locations: Noida , Delhi , Gurgaon , Chandigarh , Bangalore , Hyderabad , Chennai , Ernakulam

    Course Selling Partner
  2. Certified Social Media Marketing Master - Online
    359 Students

    Social media marketing is the use of social media platforms and websites to promote a product or service. With the exponential growth of users present in some of the prominent social media platforms, it has become one of the important areas of marketing for businesses. | This Certified Social Media Marketing Master – Online course has been developed by some of the experts in the industry to provide students with an advanced understanding of marketing through social | The course offers high-quality online content and help professionals to boost their career | It covers a wide range of topics, including increasing web traffic and brand reputation management | The candidates are awarded a course-completion certification

    5 HoursOnline self studyExpert
    $ 283 Take this Course

    Social media marketing , Marketing

    Locations: Noida , Delhi , Gurgaon , Chandigarh , Bangalore , Hyderabad , Chennai , Ernakulam

    Course Selling Partner
  3. Certified Inbound Marketing Masters Course
    1187 Students

    Certified Inbound Marketing Master Course (CIMM) is a great platform for the participants who wish to develop an expertise and masters in Inbound Marketing. This course allows participants to excel their skills in one of most evolving domains of Digital Marketing, viz. Inbound Marketing.

    Online ClassroomExpert
    $ 205 Take this Course

    Digital , Inbound Marketing , Digital Marketing , Marketing , Advertising , Sales

    Brochure Course Selling Partner
  4. SMAC Social Mobile Analytics and Cloud Certification Training
    2875 Students

    Training module on Social, Mobile, Analytics and Cloud (SMAC) is best suited for professionals aiming successful career in social media, mobile technology, analytics and cloud computing field. It makes one competent to foster relationship with geographically distant enterprises and provides insight of individual technologies and innovation driven platform resolving issues.

    5 Hours Online self studyIntermediate
    $ 41

    Cloud Computing , , Digital , Big Data , Social media marketing , Marketing

    Locations: Noida , Delhi , Gurgaon , Chandigarh , Bangalore , Hyderabad , Chennai , Ernakulam

  5. YouTube and Video Marketing
    804 Students

    YouTube and Video Marketing is an in demand skill for marketers, as its efficient use can drive website traffic and improve conversion rates, brand awareness, and revenue generation.

    1 HoursOnline self studyBeginner
    $ 34 Take this Course

    Marketing , , Social media marketing , Advertising

    Locations: Noida , Delhi , Gurgaon , Chandigarh , Bangalore , Hyderabad , Chennai , Ernakulam

    Course Selling Partner
  6. Pinterest Marketing
    502 Students

    Experienced and skilled marketers, who can enhance branding and promotion of business, get recognized in their field and gain an edge over their peers. Pinterest Marketing is one of the most significant marketing skills that such a marketer would use to reach the target audience and improve business visibility.

    2 HoursOnline self studyBeginner
    $ 34 Take this Course

    Marketing , Social media marketing , Advertising ,

    Locations: Noida , Delhi , Gurgaon , Chandigarh , Bangalore , Hyderabad , Chennai , Ernakulam

    Course Selling Partner
  7. Advanced Mobile Marketing Certification Training
    288 Students

    A vital marketing strategy showcasing the future of marketing, Mobile Marketing Certification enlightens how the mobile channel can be used as a medium for marketing communication. It is on or with a mobile device rendering customers with time and customized information that encourages ideas, goods and services. Mobile marketing comprises of ads that show on tablets, smartphones and other mobile devices. A marketer who can leverage mobile with the volatile growth will certainly attract the audience. This advanced marketing course will aid individuals to gain knowledge on using the mobile medium as a means of communication.

    180 DaysOnline self studyBeginner
    $ 205 Take this Course

    Mobile Marketing , Marketing , Advertising , Digital , Digital Marketing , Content marketing

    Locations: Noida , Delhi , Gurgaon , Chandigarh , Bangalore , Hyderabad , Chennai , Ernakulam

    Course Selling Partner
  8. Advanced Content Marketing Certification Training
    402 Students

    The Program focuses on Content Marketing that comprises scribing articles to build authority and generate inbound links. Moreover, it encompasses writing Social Media blog posts, LinkedIn articles and creating content for Facebook posts, online journals, magazines, and digital newspapers. The highlights of the course covers all the aspects of Content Marketing from recognizing avenues, planning & performing content marketing activities and ultimately measuring the results.

    25 HoursOnline self studyBeginner
    $ 205 Take this Course

    Digital , Content marketing , Marketing , Digital Marketing , Salesforce , Social media marketing , Leadership

    Locations: Noida , Delhi , Gurgaon , Chandigarh , Bangalore , Hyderabad , Chennai , Ernakulam

    Course Selling Partner
  9. Twitter Marketing and Advertising
    481 Students

    Twitter is a widely popular social networking site that is tailored and used as an effective marketing platform by marketers, to gain global outreach and brand awareness. This course will introduce you to the essentials of social media communication through Twitter. You will also learn the techniques to draw a higher audience and be effective marketers through this course.

    2.5 HoursOnline self studyBeginner
    $ 34 Take this Course

    Marketing , Social media marketing , Advertising

    Locations: Noida , Delhi , Gurgaon , Chandigarh , Bangalore , Hyderabad , Chennai , Ernakulam

    Course Selling Partner
  10. Certified Email Marketing Masters Course
    758 Students

    Certified Email Marketing Masters Course (CEMM) helps in developing an understanding for the participants that how email marketing can help in reaching and engaging with the prospective clients of any company. It provides a complete insight of email marketing to the participants.

    Online ClassroomExpert
    $ 205 Take this Course

    Email marketing , Marketing , Digital , Advertising , Sales , Digital Marketing

    Brochure Course Selling Partner
  11. Advanced Email Marketing Course
    346 Students

    Email Marketing is a prominent part of online marketing and most organisations use this technique to leverage their marketing campaign strategies. Email marketing will always remain as one of the popular mediums of communication between brands and customers. | This Advanced Email Marketing course has been designed by the expert professionals in the industry and offers a comprehensive learning experience to the candidates | It has quality online learning modules and easy-to-learn study materials | This course will impart the necessary skills and knowledge that will give the learners ability to track and monitor massive influx of emails, and can plan conceptualize and implement the latest marketing strategies into emails | Professionals can gain the requisite skills to be an expert and business owners can increase their customer base with the help of this course

    25 HoursOnline self studyIntermediate
    $ 205 Take this Course

    Email marketing , Online marketing , Marketing

    Locations: Noida , Delhi , Gurgaon , Chandigarh , Bangalore , Hyderabad , Chennai , Ernakulam

    Course Selling Partner
  12. Advanced Social Media Certification Training
    306 Students

    This online certification program helps candidates working in the domains of public affairs, communications, branding, marketing and community engagement. The course aims at training candidates in the fast expanding area of social media. Candidates will gain knowledge on the most advanced techniques helping to increase skills in enticing traffic, promoting brand and protecting non-profit companies. SimpliLearn provides the content that is updated with the current industry standard.

    25 HoursOnline self studyBeginner
    $ 205 Take this Course

    Marketing , Social media marketing , Leadership , Content marketing , Advertising , Sales , Languages

    Locations: Noida , Delhi , Gurgaon , Chandigarh , Bangalore , Hyderabad , Chennai , Ernakulam

    Course Selling Partner
  13. Vskills Certified Consumer Behavior Analyst Government Certification

    Consumer Behaviour Analysts are experts in understanding the market and use different concepts to determine the needs and desires of customers. Vskills offers a Certified Consumer Behaviour course that is specifically designed to provide candidates the necessary training to analyse the behaviour of the consumers for marketing, sales or advertising purpose of a company’s products or services. This is a government certification course and covers topics like consumer behaviour basics, market segmentation, online consumer behaviour, and other related areas.

    100 hoursOffline self studyIntermediate
    $ 121 Take this Course

    Advertising , Sales , Marketing , Leadership

    Course Selling Partner
  14. Certified Market Research Analyst Government Certification

    Market Research Analysts are hired by organisations to gather and analyse data on customers or users so that they can understand the potential of the market for a certain product or service. This Vskills Market Research Analyst course assesses a candidate’s market research and analysis skills as per the requirements of an organisation. Offering a government certification, the course covers everything from the basics of market research to advanced data analysis; giving the candidate an edge in the competitive industry.

    100 hoursOffline self studyIntermediate
    $ 121 Take this Course

    Data Analysis , Sales , Marketing , Advertising , Marketing Research

    Course Selling Partner
  15. Social Media Foundation
    266 Students

    Demand for marketing, advertising, and promotions managers is expected to grow 12 percent by 2022 (Bureau of Labor Statistics Occupational Outlook Handbook)There is a growing demand for social media marketers who are skilled in social media strategies and tactics. Social Media Foundation course is designed to meet the demand for social media marketers by training the aspirants in the essentials of social media marketing.

    2 HoursOnline self studyBeginner
    $ 34 Take this Course

    Social media marketing , Advertising , Marketing

    Locations: Noida , Delhi , Gurgaon , Chandigarh , Bangalore , Hyderabad , Chennai , Ernakulam

    Course Selling Partner

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