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Digital and Social Media Marketing

Digital and Social Media Marketing

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Course Highlights

  • 6 Modules & Sub-modules

  • Certificate of Completion from IIM Ahmedabad

  • Early Bird Offer

  • IIM Alumni Status

7 Day Exchange Policy

Duration: 5 Days

Mode of learning: Classroom

Course Overview

Who should do this course ?
  • Middle and senior level managers with 8-15 years of experience in public, private and not-for-profit governmental organisations and multinationals

  • Managers/Executives that are in charge of creating and implementing digital marketing strategies and initiatives in their respective companies

  • Executives/owners of SMEs

More about this course
  • As customers spend more of their time on the digital medium, to engage them, companies are focusing more of their efforts on digital and social media marketing. At the same time, the field of digital marketing itself is evolving and changing rapidly. This programme is targeted at addressing the challenges that face today's digital marketers: they need to understand and keep track of effective digital and social media marketing strategies, and also have a clear picture of what digital techniques to use, where and when.

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Curriculum

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