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Customer Service Strategy: Profiting through Value Creation, Customer Satisfaction, Loyalty, and Relationship

Customer Service Strategy: Profiting through Value Creation, Customer Satisfaction, Loyalty, and Relationship

Learn from renowned faculty & understand how other businesses are transforming themselves. Power your company with easy implementable strategies.


₹ 76,700

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Course Highlights

  • Batch Starts January 20 - 23, 2020

  • CEMS Alliance

  • Only Management Institute in India with triple accreditationsby AACSB, AMBA and EQUIS.

  • Rank 23rd globally

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Duration: 5 Days

Mode of learning: Classroom

Course Overview

Who should do this course ?
  • All senior executives/ managers who are in charge of customer service /sales or marketing functions.

What are the course deliverables ?
  • To identify key issues, challenges, and opportunities to enhance the value proposition to the customers.

  • To establish the connectivity between market orientation, customer satisfaction, market based management and profitability and design the strategies to make this happen.

  • To verify the hypothesis that customer service can be a profit center.

  • To identify the main drivers of customer delight and design a strategy to deliver them

  • To understand the main pillars of Customer Relationship Management (CRM).

More about this course
  • This programme describes the important tools in delighting the customers and developing their loyalty to your brand. It emphasizes on winning and retaining customers for life and performing better than your competitors. It also discusses various non-tradition tools (in the Indian environment) which the marketers in India have ignored so far in delivering higher customer satisfaction and increasing profits.

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