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Coursera Digital Marketing Specialization Program

Coursera Digital Marketing Specialization Program

Course Duration 365 Days

Mode of learning: Online Classroom

Hurry! Limited Seats Available

Course Highlights

  • 3 Modules & Sub-modules

  • DM Strategy Simulation to run campaigns worth $50,000 of vitual money

  • Get 2 Certificates - University of Illinois,UC & Coursera & Manipal

Course Overview

What is this course about
  • Digital Marketing Certification from Manipal University & Coursera. Course Content by University of Illinois, Urbana-Champaign. This course will provide you understanding of the new digital marketing landscape, learn concepts and tools to help you market your products and services online.

  • Building foundations in Digital Analytics and demystifying the use of data in marketing with actionable visualization

  • Creating integrated marketing campaigns covering both traditional and digital channels.

  • Working on a real business problem and developing channel strategy to increase sales

What are the course deliverables ?
  • 180 videos, 104 course readings, real-life case studies, 12 months access to content from Coursera

  • 28 hours of live instructor-led webinars from Manipal University

  • 10 rounds of Digital Marketing Strategy Simulation to run campaigns worth USD 50,000 of vitual money

  • 1 hands-on Capstone Project and webinar-based assistance for completion

  • Complete the program in just 3 to 6 months

  • Obtain 2 Certificates of completion - One from University of Illinois, UC and Coursera; another from Manipal University

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Curriculum

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