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Content Strategy for Professionals: Managing Content

Content Strategy for Professionals: Managing Content

Upskilling is a better roadmap to success. Enroll in this course to learn content strategy for professionals

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Course Highlights

  • 6 Hours of E-learning content, tests etc

  • Tangible career benefit from this course

  • Offered by North Western University

  • Earn a certificate

  • Self-Paced Learning Option with course videos and readings

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7 Day Exchange Policy

Mode of learning: Online self study

Course Overview

What are the course deliverables ?
  • This course serves professionals who want to learn to manage their trustable, engaging and often interactive content to advance their enterprise’s future and their own career in it. It's knowledge that will improve both your effectiveness, and your organization's.

More about this course
  • In the Content Strategy Specialization - "Managing Content" - you will dive deeper into Content Strategy by learning some great options for managing your important content once it's been created. You will look at media platforms and how best to tell an organization’s “content story” across those platforms using a human-centered design. Then, you'll take a close look at ways to best utilize social and mobile media, as well as some of the issues around insourcing/outsourcing content. Finally, you'll get an inside look at how legal issues associated with Content Strategy are handled in companies large and small around the globe.

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