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Brand Management by LSBF

Brand Management by LSBF

Stay ahead of the competitive curve. Enroll in Brand Management course to maintain a healthy, purpose-led brand.

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Course Highlights

  • 30 Hrs of Instructor-led sessions

  • flexible study

  • Learn from highly experienced lecturers

  • Certificate of Completition by LSBF

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7 Day Exchange Policy

Mode of learning: Online Classroom

Course Overview

What are the course deliverables ?
  • To Develop and build a brand from scratch and from the inside-out

  • Measure the value of the brand, identify its strengths and “loose bricks” and understand strategic models for action

  • Define and analyse appropriate performance metricsImplement successful marketing and communication strategies to help the brand be successful

More about this course
  • This course provides a thorough understanding of brand management and the role a clear strategy plays in the success and sustainability of a brand. You will gain a thorough knowledge of the techniques and insights needed to plan, create, and maintain a healthy, purpose-led brand. You will also develop an appreciation of leading brands and gain skills and insights to form effective value-driven strategies.
    Brand management influences the success of organisations, products, services, politics, people and places. Strong brands aren’t limited by size, shape or scope and they engage a variety of stakeholders including customers, employees and suppliers. Brands provide choice, earn loyalty, add value and convey change. From ‘business to business’, ‘business to consumer’ and ‘peer to peer’, strong brands are everywhere.

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