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Basics of Digital Marketing by NPTEL

Basics of Digital Marketing by NPTEL

Offered by Indian Devi Ahilya Vishwavidyalaya, Indore and NPTEL

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Course Highlights

  • Offered by Devi Ahilya Vishwavidyalaya, Indore

  • Final score comprises of 30% for weekly assignment and 70% of the weightage for final exam

  • Enrollments start from 18 June 2020 | Course conducted by Prof. Adrish Banerjee (Devi Ahilya Vishwavidyalaya, Indore alumni)

  • Enroll for free | Pay for Certification Examination

Duration: 84 Days

Mode of learning: Online Classroom

Course Overview

More about this course
  • The course familiarize students with an understanding of how the digital media works and develop the critical insights necessary to succeed in e-commerce and digital and social media marketing. Enrich learner with the essential principles and practices of marketing in the digital economy by making this course, an indispensable part of their knowledge base. Companies that were non-existent a few short years ago, including Facebook, Whatsapp, LinkedIn, and Youtube, have dramatically changed how we interact, communicate and get from point A to B. Even Amazon and Google are relatively ?young? by any measure.

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