A Detailed Guide on What is Digital Marketing

This article will cover: What is Digital Marketing? Objectives of Digital Marketing Traditional Marketing vs Digital Marketing Strategic Process for Digital Marketing Digital Marketing Latest Tools & Techniques Elements of Digital Marketing Digital Marketing Case Studies Growth and Drivers of Digital Marketing Best practices to follow in a Digital Marketing Campaign This exclusive digital marketing resource guide is full of digital marketing acumens and tactics for business owners, digital marketing and working professionals, students, and anyone else looking to sharpen their contemporary marketing skills. It covers the fundamentals of digital marketing, latest... Read More

Do you Need SEO Certification to Learn SEO Tactics?

When working as an SEO professional, you might think about multiple ways to advance your career. To proceed ahead, taking up any SEO certification course would be the first piece of thought in your mind. Right? Learning advanced SEO techniques is a good way of accomplishing your career goals. But, the question is, ‘Do you need an SEO certification to learn new techniques,’ ‘are these SEO courses really beneficial? Let us first explore the 7 purposes of taking up SEO Certifications: Benefits of Becoming SEO certified: Getting an SEO certificate proves that you have gained specific skillsYou get an official certificate of completing SEO trainingYou get an advantage over the... Read More

A Step-by-Step SEO Guide for Beginners to Kick Start a Career in SEO

Aspiring to start a career in SEO, but stuck with how to proceed? Believe me, being into SEO content marketing from the past 5 years; I know the importance of SEO in every aspect of digital marketing. Be it the website content, blogs, social media marketing, or even email campaigns; SEO is king to all. Almost every agency that owns a website, aims for reaching out to a large set of target audiences, and that is why they willingly invest in SEO. With this, the need for well-trained SEO Experts evolves. If you are exploring SEO as a career option, this step-by-step SEO tutorial will give you a basic understanding of what is SEO and meaningful insights to kickstart your career in SEO.... Read More

Top Digital Marketing Interview Questions and Answers

Digital marketing has brought about a revolution in the field of product and services marketing. Growing consumer dominance has led the companies to explore more options to reach out to them efficiently and offer better services, and this, in turn, has created new employment opportunities. This form of marketing has broader scopes and it is more functional, where different marketing approaches are being adopted for different consumers. To cater to a wide range of consumer base, organizations seek seasoned and skilled professionals with a thorough knowledge of the subject. Good command over the technicalities of digital marketing and strong industry knowledge can help you fetch a job in the... Read More

Top 20 Social Media Interview Questions and Answers

Are you preparing for a social media interview? It is tougher than it looks and you must be well-prepared to convince interviewers that you are the person for the job. This article will cover some of the important social media interview questions and will guide you to be successful. If you want to be a skilled professional, you can always go for a certification course in social media. Social media marketing is more than just creating posts. There are other important aspects associated with the profile. Nowadays every major organisation has a fixed social media strategy and budget to improve their marketing efforts. Thus, if you are an expert in the field, you can get to work with some of... Read More

What Is SEO And Why Should You Get A Certification?

In this age of information and internet, digital marketing plays an important role in an organisation’s business growth. We have seen over the years how digital marketing has evolved and become a core part of nearly every organisation’s marketing plans. SEO (Search Engine Optimisation) is one of the integral areas in digital marketing and is given great importance as it requires very less investment as compared to other areas of digital marketing. One good reason why you should go for an SEO certification course.   This article will cover the following topics:   What is SEO? What are the advantages of SEO? What are the benefits of an SEO certification? What are the... Read More

Top Google AdWords Interview Questions

Online advertising is a crucial part of any digital marketing strategy for an organisation. There are various online advertising platforms and services available nowadays. Pay-per-click (PPC) is one of those … Read More

Top SEO Interview Questions & Answers

Search Engine Optimisation (SEO) has always been one of the most popular methods of digital marketing and is widely adopted across various industries. SEO, in layman’s term, is a technique … Read More

Top Digital Marketing Tools That Will Make You a Better Digital Mark...

 The Internet has revolutionised the way businesses market their products or services. The playing field of the marketers have broadened and they have now various avenues to deliver the message … Read More

How to Start A Career In Digital Marketing?

Digital marketing is one of the most exciting and fast paced industries for a lucrative career. With a growing demand for new skills everyday, the market is developing by leaps … Read More